Every Watch Authenticated
Sell My Watch
Get a competitive offer, usually the same business day, with free insured shipping both ways.
Thank you — we've got it.
Marco reviews every submission personally. You'll hear back with a preliminary offer, usually the same business day.
If it's urgent, call 706-230-5253.
- Google 5.0 Rating (153)
- Free Insured Shipping Both Ways
- Offer Usually Same Business Day
- Free Insured Shipping Both Ways
- No Fees, No Obligation
Why Your Final Offer Is Confirmed After Inspection
When an offer comes in for your watch, it's natural to hold it up against prices you've seen online. The better question is what those prices actually represent.
Most numbers you find online are asking prices: what a watch is listed for, not what it sold for or what a dealer can realistically pay. Your preliminary offer is based on your photos and details, and it assumes the watch is in the condition described and ready to sell without repairs.
When your watch arrives, it's inspected and authenticated in-house. If we find anything that changes its value, we walk you through exactly what we found and what it means for the number.
There are no surprises and no pressure. You see the reasoning behind your final offer, and you're always free to decline and have your watch sent back, insured, at no cost.
A few things that can affect your final offer:
- Wear or damage that wasn't mentioned or shown in your photos
- A stretched or damaged bracelet, or missing links
- Service needs, moisture, or problems with the movement
- Non-original parts, such as an aftermarket dial, bezel or bracelet
- A missing box, warranty card, papers or accessories
- A model, reference or year that differs from what was submitted
Why Sell Your Watch to Nehoa?
Most owners weigh a few options before they sell: listing it themselves on a marketplace, consigning it, walking it into a local jeweler, or selling to a professional buyer. Each one trades off payout, speed, risk and hassle. Nehoa is built for sellers who want a strong direct offer, a secure process, insured shipping, and a real person answering their questions from first quote to final payment.
Because we buy and sell pre-owned luxury watches every day, we know what watches are actually trading for right now. That lets us make a competitive offer without you having to list your watch, field messages from strangers, or wait for the right buyer to come along.
Payout Comparisons
Recommended
Nehoa
Payout Potential: Offers based on current market value
Speed: Fast
Risk: Minimal
Typical Experience: Insured shipping, expert inspection, direct payment
eBay
Payout Potential: Lower after selling fees
Speed: Slow
Risk: High
Typical Experience: Creating listings, buyer questions, fees and return claims
Facebook Marketplace
Payout Potential: Unpredictable
Speed: Slow
Risk: High
Typical Experience: Meeting strangers and uncertain payment
Local Jeweler
Payout Potential: Often below market
Speed: Varies
Risk: Medium
Typical Experience: Few buyers and inconsistent pricing
Here's Why Sellers Choose Nehoa
When you sell to Nehoa, you deal directly with people who know the market, inspect every watch carefully, and guide you through each step. Every submission is reviewed personally by Marco Bonfanti, so you always know who you're talking to. Here are a few of the reasons sellers come back to us:
- Fair offers based on current market data and real demand
- Free, fully insured shipping both ways
- A transparent inspection before your final offer
- No obligation: decline and your watch comes back free
- Prompt, secure payment once you accept your final offer
- Option to trade toward a watch from our inventory
The Reviews
What People Are Saying
Where Can I Sell My Watch?
You can sell your watch to Nehoa online, over the phone, or in person. Most sellers start online by sending their watch details for a free quote. Once we've reviewed them, we come back with a preliminary offer, and if you'd like to move forward we send free, fully insured shipping so your watch can be inspected.
However you reach us, you get a secure, professional way to sell your watch with no obligation to accept the final offer.
Sell Online
Send your watch details through our secure quote form. Once you accept your preliminary offer, we send free insured shipping so we can inspect your watch and confirm your final offer.
Sell by Phone
Rather talk it through first? Call (706) 230-5253 for a free consultation. We'll answer your questions and walk you through every step of selling.
Sell in Person
Visit our showroom at 322 W Main St, Unit 1A in Blue Ridge, Georgia, with Ponte Vedra Beach, Florida coming soon. Call ahead and we'll set aside time to evaluate your watch with you.
How Much Can You Expect to Get When Selling a Luxury Watch?
Getting a strong price matters, and so does actually getting paid. That's why who you sell to should come first. A professional buyer who publishes a clear process, inspects every watch in-house, and explains every offer lets you sell with confidence. With Nehoa you get a market-based offer, a straightforward process, and no surprises, so you don't have to choose between a good price and peace of mind.
How We Determine Your Watch's Value
A watch's value comes down to much more than its name. The reference number, production year, originality of the dial and hands, bracelet condition, service history, and whether it still has its box and papers can all move an offer significantly. Prices on the secondary market also shift as collector demand, supply and new releases change, so our offers reflect what watches are trading for today, not an outdated price guide.
When you submit your watch, we look at all of the following:
- Brand, model, reference number and production year
- Originality and condition of the dial, bezel, hands and bracelet
- Service history and any repairs the watch needs
- Original box, papers, warranty card and accessories
- Current buyer demand and recent comparable sales
You get one honest, competitive offer based on what your watch is worth right now. If the inspection turns up anything that affects the final number, we explain exactly why before you decide, and you're never obligated to accept.
How to Find Your Model or Reference Number
Your model and reference number help us give you the most accurate quote. The reference number identifies the exact version of your watch, including its case material, dial and bracelet. Here are the most common places to find it:
- On the warranty card, certificate or original papers
- Engraved on the caseback, on many brands such as Omega, Cartier, Tudor and Breitling
- Between the lugs at 12 o'clock on older Rolex watches, or on the inner rehaut on newer ones
- On a label or tag attached to the original box
- On the dial, where the model name often appears (Submariner, Speedmaster, Santos, Royal Oak)
- Not sure? Upload a few photos with your quote and we'll identify it for you
Frequently Asked Questions
How much can I sell my watch for?
It depends on the brand, model and reference number, condition, age, materials, current demand, and whether you still have the original box and papers. Complete sets in excellent condition generally bring the strongest offers. Send us the details and a few photos and we'll give you a real number.
Is it safe to sell my watch online?
Yes, when you work with an established buyer. With Nehoa your watch travels with free, fully insured shipping, every watch is inspected and authenticated in-house, and your final offer is confirmed in writing before you decide anything.
Can I sell a watch without the box and papers?
Yes. A full set usually adds value, but plenty of watches sell without them. Let us know what you have, and what you don't, when you request your quote so the offer reflects it from the start.
Will my offer change after inspection?
Your preliminary offer is based on the photos and details you send. If the inspection turns up something that wasn't mentioned, such as wear, missing links, service needs or non-original parts, we'll explain exactly what we found and how it affects the number before you decide.
How long does the process take?
It takes about a minute to start. Most sellers hear back with a preliminary offer the same business day. Once your watch arrives it's inspected promptly, you receive your final offer, and payment is sent once you accept.
How is my watch shipped?
After you accept your preliminary offer, we send you free, fully insured shipping along with simple packing instructions, so your watch is protected from your door to ours.
What should I gather before I sell?
Have the brand, model or reference number, approximate year, and a few clear photos of the dial, case, bracelet and caseback. Mention any service history, extra links, and whether you have the original box and papers. All of it helps us give you an accurate offer.
What if I'm not happy with the final offer?
You're never obligated to accept. If you decline, we send your watch back to you fully insured at no cost.
Do I need to service my watch before selling?
No. Send it as it is. Servicing before you sell rarely pays for itself, and we factor any needed work into your offer so you don't have to.
Which brands do you buy?
We buy pre-owned luxury watches from Rolex, Patek Philippe, Audemars Piguet, Cartier, Vacheron Constantin, Richard Mille, Omega, Tudor, Breitling, A. Lange & Söhne, IWC, Jaeger-LeCoultre and other fine watchmakers. If you aren't sure about yours, just ask.
Can I trade my watch toward another one?
Yes. You can put the value of your watch toward a piece from our inventory. Mention it in your quote request or give us a call.
Your Watch Is Worth More Than You Think.
Find out what it's worth today. A quote is free, there's no obligation, and it takes about a minute.
Monday – Friday 9am – 5pm ET